Within the Creative Brief, I was asked to create a brand identity and persona for a canned beverage, along with designing three cans, a carrying case, and an invitation to a launch party event with a unique fold.
The Insight:
My main goal while brainstorming for Quila was encapsulating the feeling of summer. I took inspiration from the classic tequila sunrise drink for the colour palette and also was inspired by a beach chair while creating the invitation.
The Idea:
Quila is a fun, party drink for those who want to feel like they are always on vacation.
My Role:
Graphic Designer and Art DirectorThe Presentation:
Click here to see a detailed presentation.resume linkedin